Xakari

Marketing Associate | Fairfield, CA | May 2025- Present

Planning out mock-ups for running ads on LinkedIn, Pinterest, Facebook, X, TikTok, and Instagram to bring awareness to a brand-new AI workout app
Conduct research (budget, competitors, and demographics), report findings in a presentation, and communicate with the team regularly (written and verbal)
Work cross-functionally with the animation team to execute visual production, ensuring the alignment of Xakari’s brand, and successfully creating a finished demo video
Directed and edited a 1:30-minute video showcasing Xakari’s brand identity and mission to be implemented into ads and posted on social media
Implement AI voice over to be used for advertisement and social media post
Performing an in-depth SEO audit and content overhaul, significantly increasing the webpage’s SEO score from 2/10 to 8.8/10